Kartee | NFC & Digital Business Cards

Market Overview

The global digital business card industry is experiencing remarkable growth, with forecasts projecting substantial market expansion in the coming years. According to reputable sources such as Allied Market Research, the industry is set to reach $505.2 million by 2032, indicating a robust CAGR of 12.6% from 2023 onwards.

Market Potential

With the increasing preference for digital solutions and the rise of mobile technology, the market for NFC and digital business cards presents a compelling opportunity for investment. Industry reports suggest that the digital business card market has already reached a significant size, with the potential to expand further due to factors like environmental consciousness and technological advancements.

TAM SAM SOM

$505 mln

Total Addressable Market

$151 mln

Serviceable Available Market

$15 mln

Serviceable Obtainable Market

Geographical Distribution

30%

North America

10%

South America

25%

Europe

10%

Middle East & Africa

25%

Asia-Pacific

Market Trends and Insights

The Asia Pacific region is expected to be the largest market for digital business cards, followed by North America and Europe.

37% of small businesses and 23% of individuals have used a digital business card app, and this number is expected to increase significantly due to the limitations of physical business cards.

The top 7 digital business card solutions collectively receive around 4.25 million combined monthly visitors.

The rise of mobile usage, with 90% of the global population owning smartphones, is a significant factor influencing the market.

Business Strategy

Financial Projections

Our company is positioned to capitalize on this growing market demand by offering cutting-edge NFC and digital business card solutions. With a focus on user experience, technological innovation, and strategic partnerships, we aim to establish ourselves as a leader in the digital networking space.

Based on market analysis and industry trends, our financial projections indicate substantial growth potential. With a TAM of $505.2 million and a SAM estimated at $151.56 million, our SOM targets a conservative 10% of SAM, translating to a projected revenue of $15.156 million.